Search Engine Optimisation
Search Engine Optimisation (SEO) is a set of techniques and practices designed to make a website more visible on Google and other search engines. Strategies that help websites and pages to appear higher up in the search results, resulting in increased traffic and increased conversion rates.
We've helped businesses of all sizes, in a wide range of niches, rank higher for vital keywords and compete in the search engines among, and often above, some of the most popular websites in the UK. On behalf of our clients, we are the thorn in the side of some of the biggest businesses and brands online... and we love it!
Optimising content so that search engines understand your website, and to ensure that you can be found for Keywords that are important your business. This involves the optimisation of text, headings, images, titles, meta tags, internal links and more.
The structure, layout, navigation and speed of your website are all vital to how Google and other search engines rank your site. Technical SEO looks to make sure search engines can crawl your wesbite accurately, and imrove overall user experience.
Off-page SEO involves optimising your website in ways that involve external signals that Google and other search engines use to determine the importance and authority of your website, such as external link building, social media metrics.
If you are a business that provides products or services to a particular geographical location, then good local SEO is vital to your success, improving your rank in local search results through site optimisation and Google My Business optimisation.